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Microsoft CEO Attempts To Kill Remaining Xbox Goodwill

Microsoft CEO Attempts To Kill Remaining Xbox Goodwill https://ift.tt/KDklcjU After Xbox laid off 1,600 employees over the summer, Microsoft's gaming division followed up with more layoffs and studio closures this week. In the wake of these events, Microsoft CEO Satya Nadella is taking a look at the bright side and praising Xbox CEO Asha Sharma's actions as a necessary step. "There's some amount of streamlining the team is doing, and Asha is doing, which is great to see," said Nadella during his appearance on the Sources Podcast . He also noted that he feels "fantastic about the IP we have right now. If I look at the studios, the IP portfolio we have, and our ability to then take that and produce great games going forward, I feel fantastic." "We have to invent the right sustainable business model that allows us to deliver gaming to more and more people," added Nadella. Regarding AI, Nadella questioned why Western consumers are so...
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Xbox Exec Isn’t Freaking Out Over GTA 6 Presales

Xbox Exec Isn’t Freaking Out Over GTA 6 Presales https://ift.tt/P2BKkTb

Grand Theft Auto 6 is under two months away, but the early sales numbers for the game are already starting to get out. According to a sales tracker posted by Sensor Tower, GTA 6's PlayStation 5 presales are outnumbering Xbox Series X|S a ratio of more than 3:1. However, Xbox's Chief Strategy Officer Matthew Ball has refuted a report that Microsoft is unhappy about those sales numbers.

In a message posted on X, Ball wrote, "We are very happy with GTA 6 pre-orders. The title is breaking records for Xbox, we expect even more records will be broken throughout the fall, and our internal analysis shows our share of pre-orders to be matching our share of the console market."

https://twitter.com/ballmatthew/status/2103210975256330501?s=46

Ball’s point about the preorders “matching [Xbox's] share of the console market” may be correct. There are considerably more PlayStation 5 consoles on the market than Xbox Series X|S. According to Sensor Tower, Xbox's 23% share of GTA 6 presales represents 1.3 million copies sold and $128 million in revenue. Conversely, PS5's 77% means Sony has already sold 4.35 million copies to the tune of $426 million in revenue.

Some of the replies to Ball expressed skepticism about his response to the numbers. This comes only a few days after another devastating round of Xbox layoffs that left Halo Studios relinquishing control of the Halo franchise to Activision.

As for GTA 6, the game's promotional push now includes a campaign in Miami, Florida welcoming visitors to Vice City. A number of gamers are apparently plotting to take time off from work when GTA 6 arrives, and we fully endorse that idea.

Grand Theft Auto 6 will be released on PS5 and Xbox Series X|S on November 19.

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